How To Sell On Meesho? A Complete Guide

Sanidhya Negi / July 22, 2024

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Are you a new online seller eager to jumpstart your eCommerce journey? Look no further than Meesho. This innovative Indian B2B and B2C platform has changed the landscape of buying and selling. It provides small businesses as well as individuals with a chance to connect directly with customers and expand their market reach.

Meesho makes selling simple and profitable by offering budding entrepreneurs a golden opportunity to boost their income. Whether you’re into fashion, beauty, or home décor, Meesho has a diverse range of product categories. In this comprehensive guide, we’ll walk you through the complete registration process of selling on  Meesho.

Essentials For Meesho Seller Registration

For Meesho seller registration you need to provide certain information. These are, your GSTIN Number, active bank account with the same GST number, and your mobile & email address. 

GSTIN Number: GSTIN or Goods and Service Tax Identification Number is a 15-digit unique number that is issued by the government of India to every taxpayer. GSTIN is necessary for when setting up an account in Meesho. 

Bank Account Number: During the registration on Meesho as a seller, you need to provide your valid account number in order to receive payments. 

Mobile Number: Another important information asked during the registration process in the Meesho Seller Panel is your active mobile number.

Email ID: You need to provide your email ID as well when registering yourself as a Meesho seller.

How To Sell On Meesho?

If you are thinking about how to start selling on Meesho, then the process is quite simple and straightforward. You need to follow a list of steps, such as creating your Meesho supplier panel account, listing products, getting orders, and receiving your payments. 

Creating Meesho Supplier Panel Account

In order to create your Meesho seller account, you need to follow the steps mentioned below.

Visit the Meesho Website: Go to the Meesho website and click on the “Register” button.

Enter Mobile Number: Input the mobile number you use for your business. Use your WhatsApp number to receive important updates. Click “Send OTP” to receive a One-Time Password.

Verify OTP and Set Password: Enter the OTP and your business email address. Create a strong password, and click “Create Account.” You can also opt-in to receive WhatsApp notifications.

Provide GSTIN Number: Enter your GSTIN number, verify it, and click “Continue.”

Enter Pickup Address: Fill in your pickup address details. If it’s the same as your GST address, tick the “use address registered on GST” option to auto-fill.

Fill in Bank Details: Enter your bank account number and IFSC code. Click “Continue” to verify and display your bank details.

Complete Business Details: Enter your business name and store name, ensuring they match your GST registration details. Agree to the terms and conditions.

Submit Registration: Once everything is filled out correctly, submit your registration. Your Meesho Supplier account will be created.

Also Read: How To Become a Seller On Flipkart?

Listing Product On Meesho Seller Account

After creating your seller account on Meesho, you can login to it and start listing products. Popular categories sold on Meesho include western fashion, ethnic wear, home & kitchen, beauty & health, and electronic appliances. There are two types of Catalogs that can be uploaded in Meesho supplier panel. The first is single Catalog and the second is bulk Catalog upload. Let’s understand how to upload them.

Uploading Single Catalog in Your Meesho Seller Account

The steps to upload single Catalog in your Meesho supplier panel is mentioned below.

Log in: Access your Meesho Supplier Panel account.

Add Catalog: Once logged in, select the “Catalog Upload” option and then click on “Add Single Catalog.”

Choose Category: Select the appropriate category for your products from options like Ethnic Wear, Western Fashion, Men, Home & Kitchen, Electronics Accessories, Beauty & Health, etc.

Upload Images: Click “Add Product Images” and upload the front image of each product from your system.

Add Specifications: Enter all required product details, including name, description, price, and shipping information.

Submit Catalog: After filling in all details, submit your Catalog for quality checks.

Confirmation: Confirm your Catalog in the dialogue box. Meesho will verify it, and upon approval, your products will go live for customers to view and purchase.

Uploading Catalog in Bulk in Your Meesho Seller Account

The steps to upload the Catalog in bulk in your Meesho supplier panel is given below.

Log In: Access your Meesho Supplier Panel account and select the “Catalog Upload” option.

Add Catalog in Bulk: Choose to add a new Catalog in bulk.

Select Category: Type in your product category. Meesho will provide main and subcategory options. Choose the most relevant one.

Download Template: Download the provided template from Meesho.

Fill Template: Open the downloaded Excel sheet, read the instructions carefully, and fill out the form in Sheet 2. Avoid uploading the same product twice.

Use Dropdowns: Ensure to use dropdown options in some columns as required.

Upload Template: Return to the Meesho site and upload the completed sheet.

Submit: Finally, submit the file to upload your products to Meesho.

How To Get Orders on Meesho?

Once your catalog goes live on Meesho, your products will be accessible to over 110 million active customers across India. To boost your sales and attract more buyers, follow these tips:

Expand Your Catalog Collection: It typically takes 5-7 catalogs to start receiving orders on Meesho. Increasing the number of catalogs you upload, improves your chances of getting orders.

Optimize Your Pricing: Consider all associated costs and desired margins when pricing your products. Competitive pricing makes your products more attractive to customers compared to other brands.

Utilize the Price Recommendation Tool: Utilize Meesho’s price recommendation tool to find a competitive price point. This can help increase your sales and visibility by giving you an edge over other sellers.

Stay Ahead of Trends: Customers are always on the lookout for fresh and unique products. Listing trending items can significantly increase your order volume.

Participate in the Next Day Dispatch (NDD) Program: Enroll in Meesho’s NDD program for extra visibility. Catalogues that qualify for this program are given priority, boosting your chances of sales.

Delivery and Payment on Meesho

Once you receive an order notification from Meesho, their logistics partner picks up the product from your location and delivers it to the customer across India. Make sure to package the product well and use the provided shipping label for safe and timely delivery.

After successfully delivering an order, Meesho deposits payment directly into your bank account on the 7th day, including Cash-on-Delivery orders. You can easily track your deposited balance and upcoming payments on the Meesho Supplier Panel. Meesho ensures secure and timely payments, providing peace of mind that you’ll always receive your earnings promptly.

Tips on How To Sell Successfully on Meesho

Here are some essential tips for successful selling on Meesho. From building a strong brand presence to pricing strategies and customer service, learn how to thrive in the online marketplace.

Establishing Your Brand: Building a brand presence is crucial for online success. Customize your Meesho store with a unique logo and banner to create a professional look. Use high-quality images and detailed descriptions to build trust.

Competitive Pricing Strategies: You can offer competitive prices to attract customers. Use Meesho’s price recommendation tool to set optimal prices based on costs, competition, and demand. Adapt your pricing strategy as market conditions change.

Understanding Customer Preferences: Know what your customers want by conducting market research. Use social media to gather insights into their preferences, shopping behaviors, and interests. Identify market gaps to provide valuable products.

Delivering Excellent Customer Service: Provide prompt and helpful responses to customer inquiries and issues. Clear communication builds trust and loyalty. Ensure customers feel valued and satisfied with their experience.

Harnessing Social Media for Promotion: Use social media platforms to promote your products effectively. Share engaging content and visuals to attract potential customers. Run contests and giveaways to boost brand visibility and engagement.

Conclusion

Selling on Meesho is a game-changer for Indian entrepreneurs. With its user-friendly supplier panel and straightforward registration process, anyone can list, promote, and sell products to millions of customers nationwide. Meesho offers features like next-day dispatch and secure payments, ensuring a smooth experience. By setting competitive prices and providing excellent customer service, sellers can build a strong brand presence. By utilizing Meesho’s platform, sellers can connect with customers, stay ahead of market trends, and grow their business effectively.