How to Become a Myntra Seller: Step-by-Step Guide

Sanidhya Negi / July 29, 2024

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Looking to expand your business on one of India’s largest fashion and lifestyle platforms? Selling on Myntra can open doors to a massive customer base and provide numerous benefits for your brand. To get started, you need to be a legally registered business, as the Myntra seller registration process accepts partnership firms, private limited companies, sole proprietorships, and limited liability partnerships. This ensures only trusted businesses sell on Myntra, making shopping safe for customers. 

In this guide, we’ll walk you through the eligibility requirements, necessary documents, and detailed steps on how to sell on Myntra, including information on Myntra seller fees and charges. 

About Myntra

Myntra is a fashion e-commerce company based in Bengaluru, Karnataka, India. It started around 2007-2008, originally selling personalized gift items. Today, Myntra is one of India’s biggest online stores for fashion and lifestyle products. They work directly with various merchants to help introduce new brands and make shopping easy for customers. Myntra offers more than 2500 brands and has over 5 lakh products available on its platform.

Eligibility To Open Myntra Seller Account

To sell on Myntra, you need to be a legally registered business. The Myntra seller registration process is open to four types of businesses: partnership firms, private limited companies, sole proprietorship firms, and limited liability partnerships. If you fall into one of these categories, you can start the process of becoming a Myntra seller. This way, only trusted businesses can sell on Myntra, making shopping safe for customers.

Documents Required for Myntra Seller Account

If you want to open a Myntra seller account, you’ll need to go through the Myntra seller registration process. But before that, you need to keep some of the essential documents handy. These documents are mentioned below:

Enterprise Registration Copy: This should include details about your brand. If you own or manufacture a brand, you’ll also need a Trade Mark Certificate and if you are a reseller or a distributor then you will need a No Objection Certificate.

GST Registration Certificate: This is proof that your business is registered for GST.

PAN Card: The PAN card should be issued in the name of your firm.

Bank Account Details: You must have an active current bank account registered under your entity’s name.

Authorization Letter: If you plan to sell branded merchandise, you need an authorization letter from the authorized dealer or the brand’s direct owner.

TAN or TIN: This is the tax identification number of your legally registered business. Where TAN stands for Tax Deduction and Collection Account and TIN stands for Taxpayer Identification Number.

How To Sell on Myntra?

If you’re looking to sell on Myntra, here’s a straightforward guide to get you started, including details on Myntra seller fees and Myntra seller charges.

Gather Your Documents: Ensure you have all the required documents ready, such as your enterprise registration copy, GST certificate, PAN card, bank account details, authorization letter (if needed), and TAN or TIN.

Visit Myntra’s Partner Info Page: Go to Myntra’s https://partners.myntrainfo.com/ and click on the ‘Register Now’ or ‘Enroll Now’ option.

Fill Out the Registration Form: After registering, you can perform Myntra Seller Login and complete the Myntra Seller Registration Application Form with accurate details and attach the necessary documents.

Submit the Form: Verify the captcha and click on the ‘Submit’ button to complete the application process.

Wait for Approval: After submitting the form, wait for Myntra to review your application. If everything checks out, you’ll get approval.

Consult with an Accounting Professional: Myntra will assign an accounting professional to guide you through the next steps.

Types of Fulfillment Models on Myntra 

Myntra offers mainly two types of business models, PPMP and MSA. These two models are explained below.

PPMP: Pure Play Marketplace model or PPMP is a fee-based model where the seller has to store and pack their products and Myntra handles the logistics for order fulfillment and returns. In the PPMP process, the customer orders on Myntra, the seller fulfills and quality-checks the order, then sends it to a Myntra hub. From there, it’s delivered via Myntra’s logistics or a 3PL. For returns, the item is collected, processed at the hub, and either accepted or rejected by the seller.

While filling up the business details sellers are given several options for business models and two of them are PPMP (C+L) and PPMP C+L (MDirect). In the PPMP (C+L) model, sellers can use a paid third-party order management for managing inventory and processing orders. Whereas, in PPMP C+L (MDirect), sellers can use Myntra’s order management system which is free of cost.

MSA: Myntra Smart Assist or MSA is a model where the seller’s inventory is stored, packed, and delivered by Myntra from its own warehouses. This system offers several advantages, including faster delivery to customers, quicker payments, enhanced quality checks that reduce defect rates, and improved inventory management by anticipating demand and moving inventory closer to customers.

Myntra Seller Fees and Charges

There are no charges for the Myntra seller registration process. However, there is a flat Myntra commission fee of around 4-5%, which varies depending on the product category and brand. This commission is not fixed and can fluctuate for various reasons. For high-value and low-price category products, Myntra seller charges are lower. Conversely, the fees are higher for ethnic and Western apparel due to the intense competition in these categories.

Popular Products To Sell on Myntra

Myntra is a top online store in India, known for lifestyle and fashion products. If you want to know how to sell on Myntra, it’s helpful to know the types of products that are popular. You can sell clothing and apparel, which are always in demand. Home decor items are also popular and attract customers who are interested in decorating their homes. Makeup and self-care products are widely sought after for beauty and wellness needs.

Myntra’s marketplace includes backpacks, accessories, bags, and footwear, appealing to both practical and fashion-conscious customers. Jewellery and gadgets also sell well, as they attract those looking for stylish accessories and the latest tech. Sportswear is another key category, catering to the growing interest in fitness. 

Benefits of Selling on Myntra

Selling on Myntra comes with a range of benefits, making it an excellent choice for any business looking to expand its reach and simplify operations. Here are some key advantages:

Huge Customer Base: Myntra has over 40 million users and services with more than 17,000 pin codes. Selling on Myntra gives your brand exposure to this massive audience.

Control Over Your Merchandise: As a Myntra seller, you maintain full control over your products. This includes handling orders, cataloging, and ensuring product quality.

Support and Infrastructure: Myntra provides extensive support through its fulfillment models, cataloging assistance, and supply chain management. This means you can completely focus on your products.

No Need for an Online Store: You don’t need to invest time, effort, and resources into setting up and running your own online store. Myntra’s user-friendly interface allows you to market and sell your products effectively.

Payment Processing: Myntra takes care of the payment gateway. Payments are processed through Myntra’s payments partner.

Conclusion

Selling on Myntra gives you the chance to reach millions of customers and expand your business. The registration process is simple, and Myntra provides extensive support so you can focus on your products. With Myntra’s large marketplace, easy-to-use platform, and strong infrastructure, you can take your brand to new levels. Start your journey today and see how Myntra can help your business succeed in e-commerce market.

Apart from that, for a reliable and affordable logistics services, consider Bigship, India’s leading courier aggregator, to ensure timely deliveries and build customer trust in your brand.

FAQs

Ques: How can I start selling my products on Myntra?

Ans: To start selling products on Myntra, you need to have your business legally registered as an entity. Then you need to register yourself as a Myntra Seller by filling out the registration form on their website. After your application is approved, you can start selling on the platform.

Ques: How much does Myntra charge as Myntra Seller Fees?

Ans: Myntra does not charge for the registration process. However, it applies a flat commission of 4-5%, depending on the category and value of the product you’re selling.

Ques: Can an individual sell on Myntra?

Ans: Anyone authorized by the Government of India can sell on Myntra. Individuals must register their business as an entity to start selling on the platform.

Ques: Are there any conditions for selling on Myntra?

Ans: Yes, there are a few things you need to keep in mind when selling items on Myntra. All items must be listed in the appropriate category on the platform and kept in stock for successful sales fulfillment. The listing description must accurately describe the item’s actual condition and must not be misleading.

Ques: Can I sell on Myntra without a GST number?

Ans: No, you cannot sell on Myntra without a GST number. While registering as a Myntra Seller, you need to provide proof that your business is registered for GST.